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AEO Playbooks
Plan concise answers, question coverage, and structured answer experiences.
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What this AEO playbooks checks and how to act on it
The AEO playbooks describe how to earn placement in answer engines such as Google AI Overviews, ChatGPT with search, Perplexity, and Copilot: choose questions from conversational queries in Search Console, write the question as the H1 with a 40 to 60 word answer first, add standalone bullets, a table, and an FAQ, ship it in static HTML, distribute through Google and Bing with IndexNow, and track conversational query performance weekly.
The playbooks also cover AEO link building, which shifts the goal from link volume to accurate presence on the sources engines cite, and conversational search visibility, which is measured separately from head-term rankings because the two diverge. Pair them with the query fan-out explorer to plan sections around the sub-questions an engine will derive from each prompt.
Read the guide
Step-by-step explanations of what this tool checks and how to fix what it finds.